Eugène-Samuel Grasset (1845–1917), Exposition Internationale de Madrid, 1893
This monumental poster by Eugène Grasset advertises the international exhibition in Madrid 1893/94. The allegory of art – a female figure crowned with a laurel wreath and holding a trumpet – commands the scene with her voluminous shape rendered in striking colours. Grasset was inspired by Japanese woodblock prints in terms of colour palette, treatment of the painted areas and the ornamentation. He even developed his own script, known as Grasset.
